Key Message:
There's data in the detail.

Scope of Works:
Art Direction
Graphic Design
Print Collateral
Your place or ours? Architecture is collaborative but cyclical. Ever-changing time and space constraints make it difficult for architects to reconfigure resources from project to project. At archAssist we understand these difficulties. We offer flexible work methods and approaches – whatever your situation we can meet the requirement. We execute projects in our offices with client access to view documentation in Revit, in real time. Or, we’ll happily hot desk from your office – whatever works best for you.

The Objective: A fresh visual identity including print collateral.

The Opportunity: archAssist know their stuff and have established solid working relationships with some of Melbourne's most reputable high-end architectural firms. The problem was their brand didn't speak the same language as their high-profile core customer, limiting their potential for attracting new customers within the industry. Our task was to create an identity that would speak the same language as their existing and target clientele and generate a conversation.

The Outcome: Our approach was inspired by 3 foundation shapes, Identified as a fundamental foundation of form and design by the client's favourite architect, Frank Lloyd Wright.
Copywriting by Lyndal Hall
Printing by Hungry Workshop